Customizing your Real Message & Finding a CRM Voice? As I mentioned in the prior post, I believe that the consumer world is in the midst of a true paradigm shift. In these dire economic times, there is a huge likelihood that the ongoing increase in the share of time and mind of the Internet [...]
I receive, I would estimate, about 35 non-work related more or less ‘old fashioned’ messages a day via the multiple communications services to which I am subscribed: hotmail, gmail, Facebook, Linkedin, etc. When taken alongside the 100+ mails received daily at work, I would say that such a volume is basically average for a professional. [...]
I admit that [my] using the email to send out holiday greetings still seems a little tacky (even if I tried to spruce it up). I would love to hide behind the ecological zeitgeist, but facility, timing and economics are all part of the “excuse.” Meanwhile, I was quite taken aback by the deluge of [...]
Facebook, Blackberry, LinkedIn, Viadeo, Hotmail, Twitter, Plaxo, Jaiku, Bloglight.ning, del.icio.us and so on … the options for getting in touch are spreading rampantly. There is, on the one hand, a convergence and agglomeration of sites and, on the other, a massive divergence in terms of electronic communications. This latter consideration has now hit me frontally [...]
Saving Private Time We consume words with our most precious resource: time. As such, we should be entirely watchful in its expenditure. Are you not tired of the deluge of words that gush out of some people’s mouths? Between formalities, small talk and thoughtlessness, a day can be spent in the total absence of substance. [...]
So, what’s the blog all about? Aside from facing the inimitable existentialist questions about oneself, I have seen a slew of posts on the “why” of blogs and what is it all for? A few observations come to the fore. As cited in Opinionated Marketers, it really depends on your own objectives (fair enough) to [...]
