I read a post last week on Brandchannel entitled “Are Luxury Watches Stuck in Time?” which triggered a few thoughts including: How many luxury industries are stuck in time and what is the level of risk for the upper end markets? First, I would have to agree with Milton Pedraza, CEO and Founder of the [...]

UK parking wardens equiped with camera to take offensive photos…
When I was in London recently, I observed a lady parking warden walk up to a street sign and snap some close up photographs. It was a curious sight, as I initially imagined that it might be a cross between curiosity and tourism. Then, she went some five or so metres back and started taking [...]

Crazy signposts and driving habits in Southern Italy
Driving in Italy is quite an experience for most of us non-Italians. However, driving in the south of Italy is considerably worse, in my opinion, than driving in the north of Italy (cut off at Rome). Even if I consider myself a handy driver and get by in Italian (più o meno), I was still [...]

The Green Revolution(s) – Gre(at)en Article by Thomas L Friedman
I particularly enjoyed Thomas Friedman’s editorial in the New York Times (or International Herald Tribune) of June 25, 2009, entitled “The Green Revolution(s)”. For those of you are still not inclined to believe in the need to reduce man-made pollution and join the ecological bandwagon, here is a well written exposé on why we should [...]

Parking Meter Cards in Paris – Way to recycle?
Another Idea for the Environment: Eco-Conscious Parking Cards Parisian parking metre I have long enjoyed the card machines that you use in Paris to pay for your street parking. Originally, you used coins to pay, then they introduced the prepaid cards (e.g. 10€ or 30€ option). Naturally, it took some getting used to because you [...]

Cape Cod Sea Camps 11 MPH Speed Limit
At Cape Cod Sea Camps, as you drive up to the camp’s entrance, there are speed limits. You have to smile when you see an 11 miles-per-hour sign! At first, I thought it might have a translation from kilometers-per-hour, but that would be highly unlikely in the US, especially since 11 MPH is 17.7 KMH. [...]

Life in the Fast Lane and Hooters
I would like to share with you with a little thought today. There used to be a time when I thought it desirable to live life in the fast lane. What does that mean? Well, by my understanding it means living with time whizzing by, memories blurring, names & faces forgotten and years merging into [...]
Cars Going Green — Ecomotivation and Eco-Taglines
Cars going on Green? Don’t you find it odd that, in today’s eco-sensitive world, a traffic light has a green light to “go?” Meanwhile, the automotive industry carries the stigma of being one of the most visible causes for global warming. Notwithstanding this notion, there is no doubt that the automotive industry has woken up [...]

B…logan (or b-Logan)
Even if the bloom is off, I admit to being fascinated by Carlos Ghosn, CEO of Renault-Nissan. Not a highly original thought, but he is a Brasilian native, to French parents with a Lebanese heritage, sporting a Spanish first name, running a Franco-Japanese company. And, notwithstanding the Nissan turanaround, there are many doubts about his [...]

Photosynth… courtesy of Microsoft
Now, you have to be impressed with this new technology from Microsoft (shared in Monterrey in March 07). Thanks to my good friend Ned in Montreal who sent me the link, here is Photosynth software which is basically able to create complex hyperlinks of multiple images to create the ultimate in 360 degree viewing as [...]
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Welcome to The Myndset
Branding & Digital Marketing. Professional speaker, consultant, podcaster & author of "The 5e's of Marketing." At The Myndset, we believe in putting the Y back into business. On a personal level, I love the Philadelphia Flyers, Grateful Dead and acoustic guitar as well as my gorgeous family. For good measure, I type at 70 WPM.









