Branding and digital marketing strategy | The Myndset by Minter Dial » Africa

Perpetuum Jazzile Africa from Slovenia: Nature meets Music Storm

Minter Dial — Tue, 16 Jun 2009 16:49:00 +0000

Nature meets Music. Here is a wonderful example of creativity, where a Slovenian chorus has created a superlative, supranatural segue into a wonderfully uplifting song, entitled Africa. The choir is called Perpetuum Jazzile, “Slovenia’s only jazz choir, conducted by Tomaž Kozlevčar who is also its art director. It thrills its audience with a colourful programme, [...]

Value of a Facebook Friend placed at 37 cents – What a Whopper.

Minter Dial — Thu, 15 Jan 2009 05:56:00 +0000

How much is your friendship worth? Just 37 cents! I love this. Burger King is up to its notorious self, finding all sorts of ways to gain rebellious publicity. In this most recent activity, Burger King announced that it would give any person that drops 10 Facebook friends a coupon to buy a Whopper. With [...]

Obamania Worldwide – The Dreams & The Reality

Minter Dial — Wed, 12 Nov 2008 20:23:00 +0000

OBAMANIA & OTHER REFLECTIONS ON A SUNDAY MORNING The effect of the Obama victory overseas has been impressive. Much like the initial outpouring after September 11th, 2001, since November 5th, 2008, I have come across a newfound sense of support for the US from many different corners of the world, and the support is quite [...]

China steps up efforts on Ecology

Minter Dial — Sun, 13 Jan 2008 06:45:00 +0000

China bans free bags! In a second post (“Getting rid of Plastic Bags” May 2007) on the topic, I read in the Herald Tribune with a mixture of satisfaction and curiosity about China’s intended policy to ban the giving out of free plastic bags in shops (effective June 1 2008). What caught my eye in [...]

Cheeky Watson – Politically Correct Rugby

Minter Dial — Wed, 19 Sep 2007 04:20:00 +0000

Thought I’d share with you, in brief, the story of Cheeky Watson, 53, a South African rugby star who turned down playing in the (senior) Springboks as part of an anti-apartheid protest. It was 1976, the year of the Soweto uprising and the beginning of the anti-apartheid movement. Rather than join the Springboks, Cheeky Watson, [...]

When politics, branding and entertainment merge…

Minter Dial — Mon, 16 Jul 2007 08:07:00 +0000

We are in the midst of a number of important changeovers in governments around the world. My home country, France, has not only changed government, but seems to be giving France a JFK-esque-1st-100-days-run-for-your-money changeover. Sarkozy is giving true meaning to “Ensemble Tout Devient Possible.” And, by ravaging the Socialist Party with nominations in his government, [...]

Will Live Earth encourage the sports world to go green?

Minter Dial — Sat, 14 Jul 2007 17:09:00 +0000

In the aftermath of Live Earth 7.7.07, it struck me that the sporting world could also take up the green cause in a more formal fashion. Live Earth apparently attracted an audience of 2 billion people. [As an aside, I would like to see some of the performers be greater role models in their personal [...]

Getting rid of plastic shopping bags

Minter Dial — Wed, 30 May 2007 04:55:00 +0000

When in Nice on holidays, I gladly paid 5 cents at the Monaco Carrefour for a plastic shopping bag. Upon researching the topic, there are apparently between 500 billion and 1 trillion plastic bags used every year by consumers worldwide. I am glad to see that San Francisco has recently actually outlawed plastic bags. They [...]